How do royalties work for free to play UE4 HTML5 games on ad-supported websites?
If I have an ad-supported personal blog/news site and add a free to play UE4 HTML5 game, how do the royalty payments work? The game itself is not the main content of the site but would be on a page with consistent ad placements as the rest of the site. I imagine it would be near impossible to tease out which ad revenue (if any) came from the page with the game on it versus all the other content.
I didn't see this scenario in the FAQ and it kind of awkwardly straddles the line between truly free to play (royalty-free) and ad-supported apps (except this isn't in-app ads).
asked Aug 27 '17 at 07:13 PM in Legal & Licensing
Obviously, trust the staffer. But it brings up what I thought had changed recently. If your game is a free marketing piece. I thought it was the cost of the part of the marketing that was allocated for unreal. Or is that only 3rd party, which sort of sounds similar to the top example. For example, if I do a marketing piece for an architecture firm. And it's hosted on my site, I would pay a project percentage and not any advertisement revenue or architecture sales revenue. Correct?
answered Aug 27 '17 at 10:21 PM
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